Tone Quality Copy

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Tone Quality Copy

Tone quality falls into two categories: negative or positive.

Negative Tone

  • harsh
  • demanding
  • rude
  • parental
  • accusing
  • angry
  • pompous

Positive Tone

  • understanding
  • polite
  • asking
  • adult
  • cheerful
  • sincere
  • soft

Remember, tone boomerangs back to the writer in equal measure. A positive tone gets a positive response and a negative tone gets a negative response.